The annual sales record of new vehicles may be broken in 2016. The folks at Autodata reported a 3.7% increase in sales last month compared to November 2015, setting the stage for what is going to be a very interesting finish to the calendar year.
That’s the good news. The not-so-good news is that even if there is a new record set, the increase will be smaller than that of recent years. And if this trend continues, we may not see a new record in 2017.
Here’s what Karl Brauer, Executive Market Analyst for Autotrader and Kelley Blue Book had to say: “A strong December finish will mean a new annual sales peak, one that could prove very tough to top in 2017. It will take a dramatic increase in consumer confidence to maintain, let alone eclipse, the 2016 number … but with a new administration coming online January 20th, anything is possible.”
Annual Sales: Good or Bad?
How has your 2016 been in terms of annual sales? How about your profit margins; are they where you want them to be? If not, you should contact us! JKR Automotive Advertising knows you shouldn’t settle for less. We will help you get your profit margins up without negatively affecting the number of sales.
There are a number of factors that ultimately determine dealer profits – and you may not even be thinking about some of them. We’ll show you what they are and get you on the right path to success. Take the time to make one simple phone call that will change the direction of your dealership almost overnight. Get the wheels in motion today by calling (321) 397-0777. Together, your dealership and JKR can make 2017 the best year you’ve ever had, and you will wonder how you ever got along without us.
JKR Automotive Advertising: We Move Cars.