Author Archives for John Weis

Your Customers are not Just Like You

November 26, 2018 8:46 pm Published by Comments Off on Your Customers are not Just Like You

Your customers are not necessarily just like you … but unfortunately, many dealers don’t think about that when they advertise. The truth is, quite often your customers are radically different...
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Eliminating Co-Op Horror Stories

October 31, 2018 6:47 pm Published by Comments Off on Eliminating Co-Op Horror Stories

In honor of Halloween, we bring you Co-Op Horror Stories – and discuss how to get rid of them forever!   Brand compliance is of utmost importance in the world...
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August AutoSuccess Features Jeff Johnson Article

August 24, 2018 7:12 pm Published by Comments Off on August AutoSuccess Features Jeff Johnson Article

An article by JKR’s own Jeff Johnson is featured in the August AutoSuccess magazine issue. It explains how many dealers can determine if their broadcast advertising is achieving results …...
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