When JKR grows this much, its employee roster follows suit. To that end, we introduce you to a pair of new employees who frequently interact directly with our clients in a number of very important ways. Please join us in welcoming Donna Fuller and Yolanda Pagan to the JKR family!
Donna Fuller: While Donna’s everyday job is Account Executive, there really isn’t much she isn’t capable of doing. She’s also a talented copywriter, project manager and creative marketing resource, so she’s able to jump in with both feet and help her coworkers when they need assistance. “I have four years of experience working directly with car dealers, so the environment here at JKR isn’t new to me,” Donna explained.
Prior to her foray in the automotive field, Donna worked in several fundraising positions; one of which was with the New Orleans Ballet Association. “I started in the automotive industry by chance, but it falls in line perfectly with what I like to do,” she said. “I enjoy doing things that allow others to be successful, and helping our clients reach their goals is very rewarding.”
Donna grew up in Orlando and returned home four years ago to be closer to her family. She is the proud mother of three kids, ages 12 to 17. Over the course of her life, Donna has lived in Florida, New York, North Carolina, South Carolina, Washington, D.C., Missouri, Louisiana and Georgia.
Yolanda Pagan: As a media buyer, Yolanda’s role is an instrumental one. “I have the responsibility of finding the most efficient vehicles to invest my clients’ budgets,” she said. “By keeping up with media trends … what’s working best in each market and for each dealer … I can prepare an effective media plan. That will translate into great traffic and sales for them.”
During her first advertising agency internship in Puerto Rico, she found her calling. “Contrary to most people studying communications, I love numbers,” Yolanda explained. “I actually asked them to place me in the media department. I wanted to learn what it meant to be a media professional. Once I got there, I knew I had found my spot in the advertising world.”
Yolanda and her husband of five years have a three-year-old son named Leonardo. “He is the light of the house and he keeps us on our toes,” Yolanda says. She’s a media buyer by day, Disney cast member by night; since 2004 she has been a seasonal Disney entertainment performer.Tags: automotive advertising, automotive advertising agency, automotive marketing, Donna Fuller, JKR Grows, We Move Cars, Yolanda Pagan