JKR Advertising is a full service Automotive Advertising Agency specializing in
TV & Radio Advertising and Internet Marketing.
Gross Rating Point =Reach is the number of people who receive your message. Frequency is the number of times people receive your message. that you paid for actually get aired?
Reach x Frequency.
If you can’t answer these questions, you are lost, directionless. You may have a destination in mind, but if you don’t have the right information — and this being the information age — you really won’t know how to get there, and you’re flying by the seat of your pants.
Pick up the phone RIGHT NOW, and call your automotive advertising agency and ask them these five basic questions. If they ask why, tell ‘em you were just wondering and thought it would be fun and useful to know, which it is. THEN ASK US! See who gets back to you first and then compare what you get. Don’t forget, be fair, call them first because it’s likely they’ll need a head start, and then contact us via the form on the right to get your FREE JKR Market Share Performance Profile.
The Science of Selling More — The 1% Solution! You cannot fix what you do not know. Every single point in market share gained could mean hundreds of incremental new car sales per year.LEARN MORE
– Don Hobden, The Kia Stores
– Jim Erhler, Holly Kia
Before you get too excited we have to tell you, if we have client in your market, we can’t help you. We have a strict conflict of interest policy that demands absolute loyalty to our clients and we will do nothing to interfere with that bond.Is My Market Available?
JKR’s Market Share Performance Profile is a custom, in-depth, study of your market, dealership, and top competitors. Compiled with the latest data available, you get an accurate, up-to-date, numerically based, scientific assessment of your dealership’s Share of Voice and Market Share.
Research studies of this complexity normally cost $3,000 – $5,000, but it’s yours to review for FREE with absolutely no obligation other than to KEEP IT CONFIDENTIAL.