Radio and TV Power will last forever … no matter how big the digital advertising avalanche becomes. You see, the Internet is a fantastic resource for a car shopper to use when they’ve made up their minds to buy a car and are ready to do some serious research. But for them to get to your dealership Website, something external most likely happened to lead them there.
There is a very strong likelihood it was one of your Radio or TV advertisements that got them interested in your dealership, and made them go to the Internet to get additional information on your store.
Here’s another reason we’re so confident in TV and Radio advertising relevance: they lay the groundwork for keeping your dealership atop the consumers’ minds long before they’re ready to buy. Why is this such a big deal? When the day comes that their old car breaks down; or they’re expecting a new addition to the family and need a bigger vehicle; or they get a big raise and promotion at work; or an unfortunate accident perpetuates the need for a new car … they will come to you (and maybe your Website) before anyone else, because you’ve made the commitment to run your ads regularly on Radio and TV. So if you want to get to know your customers, they have to know who you are first … and Radio and TV advertising makes that happen.
Radio and TV Power with JKR
You also should know that Radio and TV advertising are more affordable than you might think. We invite you to call Eric Tigner today at (321) 397-0777, and he’ll give you the details on how you can benefit from Radio and TV Power … and dominate your market with the help of JKR Automotive Advertising. Best of all, he’ll explain to you how you can do it without breaking the bank.
JKR Automotive Advertising: We Move Cars.