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Advertising Agencies Media Buying Secret
The Little Known Media Buying Secret, Auto Dealers and Automotive Advertising Agencies Can Learn from McDonald’s, Coca-Cola, and the Rest of the Big-Boy Media Buying Giants.
This info is not for those who are faint-of-heart, easily agitated, exceptionally loyal, or willingly trustful. It’s the kind of stuff that can ruin relationships and cast serious doubt upon whom you once thought candid and forthright. It will trigger unpleasant conversations. This is Big-Boy information, devoid of emotion, nothing but cold hard facts, so if you opt to find out Big-Boy information, you’d better be able to handle it in a Big-Boy way.
Toyota Still # 1 Automotive Manufacturer
Toyota outsells, #2 ranked GM and #3 ranked Volkswagen in the first quarter of 2013.
For the fifth straight quarter in a row, Toyota outsold all other automakers. Bloomberg news reports that the depreciation of the yen sharpened the edge over GM and Volkswagen and that worldwide sales achieved 2.43 million units in the first quarter, as compared to GM’s 2.36 million units and VW’s 2.27 million units sold.
Stokes VW Manager Bill Hamilton Retires
On October 31, 2012 Bill Hamilton retires for the third time, this time it may be for real.
At 78 years of age, Stokes Volkswagen’s Service Manager, Bill Hamilton will no longer be reporting to work. After a lifetime in the technical and mechanical arts, and having a keen understanding of human nature, he’ll be reporting to Nancy, his bride of 52 years, his rib as he likes to say (a reference to Adam’s rib).