Customers are searching online for cars; quite often the exact vehicles your dealership has in stock. So it only makes sense for automotive dealers to advertise on the popular search engines. Automotive PPC Advertising lets you do just that on search engines such as Google, Yahoo and Bing.
PPC (Pay-Per-Click) ads are the ones you typically see on the very top or on the right-hand side of the search engine page. Each time a customer clicks on a PPC ad, they immediately are linked to the dealership’s Website – and the dealership is charged a fee for the click. Ultimately, the dealership is charged only for the clicks they get; otherwise, they pay nothing.Read More