The drama concerning Deflategate gets more interesting by the day, as the National Football League continues to look into why 11 of the 12 footballs used by the New England Patriots in this year’s AFC Championship Game were significantly low on air. Regardless of the ultimate verdict, the Patriots certainly left the Indianapolis Colts and star quarterback Andrew Luck feeling deflated!
It’s pretty safe to say that we all have our theories on what happened (or didn’t happen) with the footballs, but we’ll leave that discussion to the talking heads on TV and radio because that’s not the actual point of this blog. We are focusing on a completely different kind of Deflategate; Dealership Deflategate … the kind you experience at the end of each month when sales weren’t what you projected.
You can blame it on whatever you want (bad luck, bad weather, a notoriously bad month every year, bad this, bad that) … but the bottom line is that when it happens, you do feel that sense of deflation; like someone came in and took the wind right out of your sails just when everything was going well.
Dealership Deflategate Remedy
Dealership Deflategate is bound to happen to even the best dealerships every now and again, but it if it’s happening to you more than you think it should, it could be time to look into retaining a new automotive advertising agency. And when that time comes, the choice should be JKR Automotive Advertising.
Since our inception eight years ago, JKR has become an automotive advertising giant. Much of our success is a byproduct of our relentlessness to do whatever it takes to help our clients grow and increase their market share. We know each client’s market, situation and budget are unique to them, so we don’t buy into the cookie-cutter, “one-size-fits-all” mentality – and our clients certainly appreciate that.
But at the end of the day, it’s really this simple: We’ve become who we are because our clients outperform their competition. If they didn’t, we would not have more than 120 of them in the JKR family of dealerships, many of whom have been with us since Day One (or close to it).
JKR helps its clients avoid Dealership Deflategate. So now it’s your ball … what are you gonna do with it? Call Eric Tigner today at (321) 397-0777 to kick things off, and you’ll get a FREE advertising report for your efforts. We’ll show you how you’re doing in your market, how your competition is doing, and a whole lot more – no strings attached. Once you get a small sample of our capabilities (and here’s a hint: we can do it all), you’ll understand.
Think of JKR as the agency that can add a couple pounds of extra air pressure to your advertising and marketing strategies – because that’s exactly what we do for some of the country’s best automotive dealers!
JKR Automotive Advertising: We Move Cars.